Social media has become one of the most important tools in digital marketing today. Businesses can reach millions of customers all over the world through different social media platforms. In my years at Pacific Lutheran University (PLU) I had the pleasure of working in the athletic department as a marketing and design assistant. I got experience creating content for the PLU Athletic's Instagram, Twitter, and Facebook. As an athlete myself, it was a blast being able to combine my passion for graphic design with my love of sports.